OnPage SEO Tricks
Want to fix your post keyword-targeted, OnPage SEO-optimized, and ready to drive more traffic? When it comes to optimizing a site or a blog post, there are two main factors are:
- On Page SEO Optimization
- Off Page SEO Optimization
Today’s article will focus on on-page optimization, and I will be sharing lots of good on-page SEO techniques you should implement while working on optimizing your Website/Blog posts. Straight off, let’s not confuse on-page SEO-optimization with on-site SEO-optimization.
- On-site SEO refers to the optimization of the entire blog and website with things like stamping and setting permalink structures.
- On-page SEO optimizes content for a target keyword within an exclusive blog post. This includes using proper headings, proper keyword placement, ensuring content quality, and paying attention to many other factors.
Why Do You Need On-Page Optimization For Better Ranking?
At present, when some bloggers hear the term “SEO-optimized articles”, they think this is some kind of bad practice. But it’s not only not defective, it’s necessary.
Search engines are nothing but a set of algorithms. They look into several factors to rank your page for certain keywords. Now, we need to help search engines identify that target keyword from the blog post in order to create that post more relatable to readers.
Considerably, there are likely a lot of reasons, but if you aren’t paying attention to SEO, then that’s probably the biggest reason. And then when we do SEO-optimization of a post, we follow a certain set of proven methods to rank it higher on a search engine.
Nowadays, Google doesn’t only consider on-page SEO scores when ranking an article and blog posts or pages. It also brings into account many other factors like social media signals (shares, likes, tweets, follows, etc.), Quality backlinks, domain authority (DA), and many other off-page metrics. Our goal with on-page SEO is to optimize post and an article in a natural but professional & smart way, so that search engine’s can easily cull out the target keyword and bring our website targeted visitors.
Some Of The Most Important SEO Ranking Factors Here:
As you can see, a great deal has changed over the past several years. While you can clearly see from this infographic that off-page SEO is important, onpage SEO should not be disregarded. In especial, the golden rule still gives:
- Good And Unique Content Is King
One matter & Topic, which I would recommend you start doing is adding videos to your blog posts & website articles. Videos will not merely increase the amount of media on your posts (which will engage users), it will likewise make your posts that much more informative and content-rich.
10 Important OnPage Optimization Tricks For Getting Better Ranking in 2017:
1- Improve customer experience and user productivity:
Make sure your site is responsive and broken links are kept to a minimum.
2- To ensure that readers coming from search engines spend a lot of time on your website. If they come to the back button quickly, your ranking will drop quickly too.
- Make certain your blog & website is maintaining a standard of professionalism.
- Use best copywriting tricks to make people stick around.
3- Create great, unique content:
- Try using benefit-driven sub-headings (such as h2, h3, h4, h5) to be more engrossing.
- Don’t write bad articles.
- Seek, receive and provide feedback to improve performance.
So today I’ll share with you the most important 10 on-page optimization factors, techniques, tricks that you should keep in mind while optimizing your blog posts and website articles or pages in search engines.
1. Write Attractive Blog Post Titles:
This is the one of the most important on-page optimization factor. The reason for this is, because the more attractive and optimized your title is, the more people will click on it. And in general, the more clicks your post gets, the higher it will rank in search engines.
You should try to use the targeted keyword or phrase toward the source of the title (H1) tag, but if that’s not possible, make sure it’s at least somewhere in the title. You should also not repeat the same keyword more than once in the title tag because you believe it will help the article rank higher. It won’t work. It can actually hurt your ranking. Don’t do it again.
And continue the title length to under 65 characters.
2. Post Permalink Structure:
Making sure your URL is displayed correctly is an important on-page metric. Again, you should practice your target keyword in the URL, and avoid using special characters, symbols, brackets, commas, etc. Within the real URL. Use dashes to mark the strings in your URL structure. These are called “pretty” permalinks and are corroborated by most web browsers.
Example of the best permalink structure for better ranking:
3. Optimized Heading Tags:
You should use heading tags to highlight various headings, sub-headings, and significant details.
In WordPress, the title tag is set at H1. You don’t actually need to use any more H1 tags anywhere in the blog article. One is enough for now. For section breaks, stick to H2 and H3 tags. Likewise, don’t use too many H2 or H3 tags in your post as Google’s algorithms won’t like that.
4. Keyword Density:
You should maintain the keyword density around 1.5% percent with a mix of LSI keywords. But as Matt Cutts explains in the video below: Use your primary keyword once in the first paragraph and again in the last paragraph. And use it in the content where it creates sense.
5. Meta Tags:
You should add a unique and a relevant meta description with each website/blog post. Once more I said, you should use your use targeted keyword in the meta description, but don’t use keyword that’s make your description spamy. While search engines like google, yahoo and bing pick up on keywords, it’s also important for users to click on the present post. You need to write user-friendly, seo optimized meta descriptions that make sense and are related to your blog post.
With regards to meta keywords, Google has made it clear that they don’t like about them. But some search engines, like Bing, may still care a little.
6. Optimized Images:
Image optimization helps a lot in driving huge traffic from image searches. Keywords in the “image title” and the “image ALT text” help to make your blog post more focused and aimed.
But more significant than that: Images create engagement, And the more engaged a user is, the more probable they’ll stick around, thus increasing your overall rank.
But there’s one very important peak to note. High-quality(HD, HQ) images will slow down your website, and having a slow loading website will decrease your Google rank. So it’s very important to us:
- Compress images when possible!
- Use a caching plugin.
- Use Super fast caching plugin to increase loading speed.
7. Word Count Per Post (Write Min 500 words article):
Blog posts that don’t possess a lot of words typically don’t perform well on search engines. That’s because they’re commonly seen as being “less/low informative”. Of course, there are exceptions, but for a general information-based website/blog, creating posts with at least 500 words is pretty good standard.
It’s always more beneficial and better to be well-researched and overly informative than it is to not provide enough information. This is particularly true if you’re targeting highly competitive keywords. Analyze other posts for your target keyword and look how many words they have written.
8. Internal Linking:
Place links to related posts from your blog inside of your website/blog posts. Interlinking of blog posts will help you a lot, and your blog readers spend more time on your blog post, and it will also help to pass page rank to other pages of your website as well.
When interlinking, will trying to use the best keyword as the anchor text, but be very careful not to over-do it.
Internal links that are relevant to the original post show search engines that you are providing additional important & significant information beyond what is being displayed in the post content. Simply make sure your interlinking is relevant and necessary.
9. External Linking:
Apart from linking to your own blog posts, it is a great idea to link out your post to external sites as well. For example: if google is used somewhere in your article so hyper-link it to google.com. Again, only do this if the information in your post and on the external website is relevant to the information in your post.
While linking out to external websites, you should connect to trusted websites and High Pr websites only. And if you experience doubts about the authority (PA & DA) or popularity of a website, you can now use a no follow tag attribute to avoid/stop passing your link juice to potentially bad websites.
You should always use do follow links attribute for High PR & trusted websites and Nofollow links for those that are less trustworthy. But somewhere authoritative, like Wikipedia, or CNN, or a major player in your niche, will not only be trustworthy, they’ll likely have relevant content that your readers will enjoy.
This will make your website seem more credible.
10. Write Engaging Content:
You should write some engaging content. If you’re proving to get by with low-quality engage content and “trick” search engines, you will surely be fail.
Your situation should be a complete manual for that keyword. You should learn how to engage your audience in a manner that works for them. Try asking your readers questions and serving them. Understand what they want to study, and then write that.
If you are unable to write engaging content, So people will not spend much time on your website/blog, your bounce rate will increase 100%, and your rankings will plummet.
Keyword placement in WP post:
- Keyword in post-primary title.
- Keyword in permalink structure.
- Keyword in 1st paragraph.
- Keyword in image alt tag.
- Use Latent Semantic Indexing (LSI) keywords in post’s body.
- Use LSI keyword in Heading 2 (H2) or Heading 3 (H3).
- Shoot for around a 1.5% keyword density.
Some Other Imp things you should keep in mind are:
- Remove all stop words from permalink.
- Add multimedia i-e Video
- Minimum 500 words post.
- Optimize images before uploading (compress and resize) to increase site loading speed.
- Optimize page load speed (by compressing & resizing the blog images).
- Create a unique meta title less than 65 characters.
- Create a unique meta description less than 150 characters.
- Internal links to some other related articles.
- Outbound links to relevant high-quality trusted websites.
Things not to do In On-page Optimization:
- Don’t put more than one Heading1 (H1) tag (your default post title is H1).
- Don’t repeat the same H2 and H3 tag in your post, it hurts the ranking.
- Don’t use primary keyword, again and again it also hurts the post ranking.
Important Things to do & to focus on:
- Use your selected keyword in the post title as H1.
- Use long tail keywords for better ranking in search engines.
- Take care of Content-length: The longer the content, the better it probably is and the chances of ranking increases. But don’t try to needlessly increase the content length.
- At the end of your blog post, ask users to take action.
========>>>>> Last year (2016) SEO trends by Midasmedia: <<<<<========
How To Do Proper On-Page SEO Optimization Of Posts:
So these are 10 most important & significant, beneficial tips that will help to make your on-page SEO much better and more likely to rank on search engines like google, yahoo. But it’s significant to remember:
The Best Factors that rank the highest are the things that are the most informative, the most significant, the most beneficial, the most engaging, and the most useful. So strive to make high quality, unique, neat and clean content that readers love, and search engines will love you too.