Samsung Galaxy S8 launch, Samsung has unveiled its new flagship smartphone, the Galaxy S8, the Korean giant’s latest effort to take on the iPhone.
The launch of the device is pictured as a crucial moment for Samsung coming after the scandal that saw it forced to recall and cease production of the Galaxy Note 7, its previous top-end phone.
Samsung Galaxy S8 Launch
The new device arrives in two sizes, the 5.8-inch S8, and the 6.2-inch S8. They feature a new conception in which the “infinity display” wraps around the device, meaning that the large screen takes up almost all the front of the phone.
They feature a new conception in which the “infinity display” wraps around the device, meaning that the large screen takes up almost all the front of the phone.
The S8 can also be unlocked using facial recognition and will feature a new voice-controlled virtual assistant Bixby, later this year.
It has been Samsung’s first major phone launch since the doomed Note 7, which plunged the group into crisis when dozens of the exemplars were found to overheat and burst into flames.
Samsung has also been enveloped in a corporate nightmare, with its de facto head charged with bribery and misappropriation in a national corruption scandal.
Samsung’s UK head Conor Pierce said the Note 7 scandal had been a “really hard learning experience” but said it had not affected the Samsung brand too significantly, taking the company’s share of the high-end smartphone market in the UK had risen in recent months.
“This is a smashing opportunity to breathe new life into the brand,” he said, adding that Samsung had introduced stringent battery checks since last year.
The phones were unveiled at the packed events in New York and London, at which Samsung also unveiled a new edition of its virtual reality headset, the Gear VR, and DeX, a dock that allows the S8 to turn into a desktop computer.
The fans are in a haste to get their hands on it, but even then, they want to make sure it doesn’t catch fire this time.
But this time, Samsung is very clear about it and has assured the device is not going to set off.
The flagship device uses facial algorithms that help the device to become unlocked and also features a voice control digital assistant named Bixby.
The new device can bring a great change to the brand’s overall image which had been shattered due to Galaxy Note 7’s explosions last year.
Samsung launched the devices in New York and London. The devices will go on sale on April 28 and will be priced as £689 and £779 respectively.
Credit goes to TeleGraph